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Fall in Love with the Problem, Not the Solution
Unicorns—companies that reach a valuation of more than $1 billion—are rare. Uri Levine has built two. And in Fall in Love with the Problem, Not the Solution, he shows you just how he did it. As the cofounder of Waze—the world’s leading commuting and navigation app with more than 700 million users to date, and which Google acquired in 2013 for $1.15 billion—Levine is committed to spreading entrepreneurial thinking so that other founders, managers, and employees in the tech space can build their own highly valued companies. Levine offers an inside look at the creation and sale of Waze and his second unicorn, Moovit, revealing the formula that drove those companies to compete with industry veterans and giants alike. He offers tips on: Firing and hiring Disrupting “broken” markets Raising funding Understanding your users Reaching product market fit Making scale-up decisions Going global Deciding when to sell Fall in Love with the Problem, Not the Solution offers mentorship in a book from one of the world’s most successful entrepreneurs, and empowers you to build a successful business by identifying your consumers’ biggest problems and disrupting the inefficient markets that currently serve them.
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Naked Economics
Wheelan strips away the jargon to explain how economics works — incentives, markets, information, trade, and government. The most accessible and entertaining introduction to economic thinking available.
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Naked Money
Wheelan demystifies money, banking, and central banks — explaining what currency actually is, how the Federal Reserve works, and why monetary policy matters far more than most people realize.
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How to Lie with Statistics
A classic guide to the ways statistics can mislead. Every investor who reads financial reports, studies, or economic data needs this book to understand the tricks used to make numbers say anything.
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The Wealth and Poverty of Nations
Landes's sweeping account of why some nations are rich and others poor across five centuries of economic history. Culture, geography, institutions, and technology all play a role in his grand synthesis -- one of the most ambitious works of economic history ever written.
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The Price of Time
Chancellor traces the history of interest from ancient Mesopotamia to the era of zero rates. A powerful argument for why distorting the price of time through monetary policy has profound and dangerous consequences for capital allocation.
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The Road to Serfdom
Hayek's 1944 warning that central economic planning inevitably leads to political tyranny. Still the most powerful critique of collectivist economic systems and a foundational text of classical liberalism and free-market thought.
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A Short History of Financial Euphoria
Galbraith's slim masterpiece on speculative manias from the Dutch tulip craze to the 1980s. His central insight - that financial euphoria is a permanent feature of human nature, not an aberration - is one every investor must absorb.
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The Affluent Society
Galbraith's landmark critique of the American obsession with private production while public goods are neglected. Introduced "conventional wisdom" into the language and remains a foundational challenge to mainstream economic thinking.
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The Great Crash 1929
Galbraith's authoritative account of the 1929 stock market crash. Written with dry wit and forensic clarity, it remains the essential primer on speculative mania, the psychology of markets, and how financial excess destroys itself.
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The New Industrial State
Galbraith's analysis of how large corporations, technology, and the state have fused into a new power structure that supersedes classical market economics. A controversial but prescient account of corporate power that reads more relevantly every decade.
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The General Theory of Employment, Interest and Money
The book that transformed modern macroeconomics. Keynes' framework for aggregate demand, unemployment, and the role of government during downturns remains the theoretical foundation of macroeconomic policy, for better or worse.
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A Monetary History of the United States, 1867–1960
The monumental study demonstrating that the Federal Reserve's monetary contraction turned the 1929 crash into the Great Depression. Fundamentally reshaped how economists and policymakers understand monetary policy.
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Capitalism and Freedom
Friedman's accessible and influential case for free markets and limited government — covering monetary policy, fiscal policy, education, and social welfare. The most influential popular economics book of the 20th century.
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The Ascent of Money
Ferguson's sweeping history of finance — from Mesopotamian grain banks to modern derivatives. Essential for understanding how financial innovation has shaped history and why money is as much a force as any army.
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The Cash Nexus
Ferguson examines the relationship between financial power and political power across five centuries, arguing that the most powerful states have always been those best able to mobilize financial resources.
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Against the Gods: The Remarkable Story of Risk
A sweeping history of humanity's mastery of risk and probability — from ancient dice to modern derivatives. Essential context for any serious investor trying to understand what risk actually means and where that understanding came from.
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Animal Spirits
Shiller and Akerlof's framework for how confidence, fairness, corruption, and money illusion drive economic fluctuations — and why purely rational models systematically fail to capture real-world behavior.
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Irrational Exuberance
Shiller's prophetic warning about the dot-com bubble, later updated for the housing bubble. The definitive empirical case that markets can remain wildly overvalued for very long periods — essential reading on market psychology.
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Market Volatility
Shiller's 1989 analysis of what drives stock market fluctuations, before Irrational Exuberance. An academic but essential examination of the gap between fundamental value and market prices.
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Narrative Economics
Shiller explores how contagious stories spread virally and drive economic behavior — boom, bust, and everything in between. A framework for understanding the narratives that move markets.
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The Rise and Fall of Nations: Forces of Change in the Post-Crisis World
Morgan Stanley's head of emerging markets distills his framework for predicting which countries will boom and which will stagnate. Ten rules covering demographics, debt, currency, politics, and hype combine into the most practical macro investing framework available to non-specialists.
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Basic Economics
Sowell's masterful introduction to economic thinking — covering supply and demand, prices, trade, and policy in plain language with no graphs or equations. The best single-volume economics book for a non-economist.